SuperLife is one of the default KiwiSaver scheme providers for new KiwiSaver members. In 2023, it acquired the ASB Superannuation Scheme as part of its growing offering. I was brought in to support the transition of ASB’s visual communication assets into the SuperLife brand.
I led the design and production of all deliverables, which included eDM and DM templates, 10 employee onboarding booklets, 22 PDF editable forms, and supporting social content. All completed within a one-month deadline. I personally designed all assets except for 7 forms, which were produced by an external agency under my direction. I oversaw those through the full process from creation to final approval.
Lead designer